Magazines deliver the most receptive audiences.
Venture Publishing's variety of magazines accomplish what other media can not. They provide a vehicle for consumers to be engaged on their own time and in their own terms. They provide more in-depth information and higher quality visual content than newspapers or TV ads and are far more personal than both.
According to Magazines Canada, 50% of magazine readers take action on ads or form more favourable opinions about the advertiser once exposed to specific magazine advertisements. People identify with the magazines they read, they trust the content and they take action on the products and services they see within its pages.
Our magazines have receptive audiences and long shelf-lives. They allow your company to build relationships with consumers and drive purchase intent.
Meet Venture Publishing (670K PDF)
Magazines Canada Primers